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Content Our Craft

Technology & Development

We create unforgettable games that are loved by hundreds of millions of players around the world.

Every day we experiment, prototype and challenge the norms. Energized by complex challenges, we take our games to unexpected places and push the boundaries of what's possible.

We test, learn, iterate and improve, sharing knowledge and working together to make our games reliable, scalable and secure. So we can bring moments of magic to our players and produce our greatest work.

UX & UI

We’re experts in the playful application of art and science.

We’re focused on the player experience. We’re thinking big picture about our games. We’re experimenting and innovating to bring moments of magic to our players on every level.

We put our heart and soul into everything we do. We do it with respect for each other and a love for our players.

We know that when we put our players at the centre and deliver the highest quality, we’ll be a cultural phenomenon for years to come.

Data, Analytics & Strategy

At King we’re dreaming bigger. Data, analytics and strategy are playing a key part across our Kingdom to shape our future.

We all have an insatiable curiosity, a drive to explore the uncharted and a passion for solving problems, fast. Working with games teams to boost engagement and make our titles irresistible. Providing the measure and rigour for business decisions.

And big data doesn't come much bigger than a billion gameplays and 10 billion events - every day. We’re predicting what’s next, evolving our games and our business, and guiding the way to make the world more playful.

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